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But do we know that there are many things we have to examine before agreeing to trading links with another site? In the end, the entire point of changing links...

I do believe that we all know now how important backlinks are for the search engine ranking success of our website. I also think that all of us know now that one method to get these backlinks is by doing link deals with other sites. (For the uninitiated, backlinks are links o-n other web sites that indicate ours.)

But do we know that there are many things we have to check before agreeing to trading links with yet another website? In the end, the whole point of exchanging links with others will be to benefit from the standing of these web sites. It is consequently imperative that people examine beforehand concerning whether exchanging links with still another site would be to our advantage or not. To get more information, please take a view at: webaddress. For one more interpretation, consider glancing at: linkliciouswarriorjgf on scriptogr.am.

I have thought about this whole notion of link exchange planning and came up with a process that involves an analysis of 3 pages of the web page you want to exchange links with. The 3 pages are:

- your home page where we"ll need to check 7 reasons for having that page,

- the service page: here is the page that contains a set of categories that the website has put-together in a bid to organize its link exchanges. We must examine 7 things here,

- the backlink page: this is the site which will contain our backlink. We also need to examine 7 things here.

Observe that in some cases, the "target" internet site won"t have a directory page. If so, our investigation would have been a 2-step one as opposed to an one.

In this first article, of could be 2 or 3, we can look at the 7 things (organized in 2 groups) we should check about the website of the goal website.

1. We must check what Google thinks of the site. This can be done by considering some items that Google is pleased to report of a site. The theory here is to see if you can find any problems with the site, from Google"s viewpoint, that might cause us to choose not to trade links with them.

I would suggest that people look at:

a) just how many pages does the site have found? This is done by utilizing "site:www.site.com" in the Google search box,

b) exactly how many backlinks does Google report for your site? This is often done by using "links:www.site.com" in the Google search box,

c) is the site listed in Google"s index? This can be done through the use of "http://www.site.com%22 in the Google search box,

d) what is the Page Rank of the site? There are lots of ways of doing this. One-way would be to obtain the Google toolbar and visit the website to see its PR. Still another way is to use one of the many web sites online that permits us to obtain the PR of any web site. And yet another way is to look for software that"ll tell the PR to you of any web sites.

While we will usually need to examine these 4 things together in a sort of table so as to decide whether the target site moves step one or not, there are certain results that would cause me to decide instantly not to change links having a site:

- if the PR of the website is zero,

- if the site is not listed in the Google index,

- if the site does not have any pages found by Google.

You will note here that I am using Google while the first-step in the preparation. In-fact, we can use any search engine if we wish to but given that Google is more restless than the others as it pertains to backlinks, I would suggest using Google within the above first step.

2. I"d then suggest that we look at 3 tags of the property page of the target site, in a bid to find out if the site features a design suitable for ours:

a) its subject draw,

b) its explanation label,

c) its keywords draw.

There are lots of means of checking the contents of the web page"s tickets. If your browser, such as for example MSIE, enables you to view the contents of a web page, then you"ll need to visit the home page and select the proper menu command to view the contents of the page. You then should scroll to the top of the page-to view the contents of its labels. The choice is to try to find web sites on the Internet that enable you to view the contents of the labels of any web pages. There are lots of such internet sites online.

The reason behind this task is the fact that Google considers the theme of those sites when considering backlinks. This means that backlinks from a site that"s a style compatible with mine will soon be of greater value than one that comes from a site that has nothing to do with what our site is approximately.

This preparation is on the webpage of the target site and is simply the initial step, as mentioned above. My pastor learned about linklicious.net by searching books in the library. You can find 2 more steps: one on the index page and one on the backlink page.

It"s only if the goal web site passes the 3 ways that we must feel confident about trading links with them in that the link trade is to our advantage. Needless to say that the target web site may also need to conduct an identical 3-step examination of our site prior to seeking to trade links with us.

Serge M Botans.

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